How Macerich Executes Event Video Production Across 40+ Locations
How do you handle large-scale event video production, without professional crews or filming equipment? Real estate investment trust Macerich reckons it’s found the answer. And the evidence suggests it’s onto a winner.
Remote Interview Lighting Made Simple
Filming a remote interview is commonplace these days. After all, why travel across the country, or halfway around the world, if you and your interviewee can get just as good of a result remotely? We'll show you how.
Remote Video Production: 6 Steps To Nail Your Pre-Production Process
Want to know the secret to a successful remote video production? It’s all – and we mean ALL – in the planning.
We’ve seen tons of companies fall into the trap of overlooking pre-production, especially on budget-friendly UGC remote video productions. “What does it matter?” they think. “We’re shooting on smartphones…it’s not a big deal…we’ll just do it until it’s right.”
Event Video Production Cost (and How To Reduce It)
With the much-needed return to live events comes video production, and all the associated event video production cost and hassle that comes with filming recap videos for the employees unable to attend. And as you know all too well, prices for everything have been rising rapidly over the past year.
Remote Video Production 101: What is B-roll and why do I need it?
B-roll not only enhances your video dynamically, it can oftentimes save you in the editing process. Think of b-roll as the band aid that keeps your cuts together.
How to Make Affordable Video Content Amidst a Recession
Spending money on a production team, equipment, and a multitude of other fees can be expensive, and yes, there is a reason for that and a purpose. But in the midst of a recession, leaning into user-generated and smartphone content is the best way to be nimble.
The Ultimate Guide to Remote Video Production
This method of production doesn’t require truckloads of equipment and a large crew to operate it. What you’re looking at is smartphone-based production, and as everyone has one in their pocket you don’t even need to buy that. But, you do need to look into the right apps and software to get the job done.
How To Create Branded Video Content Without Busting Your Budget
Here's how to get the most out of your brand engagement with the help of influencers. By having content makers produce video testimonials, it helps your brand be exposed and recognized.
The New “Behind The Scenes” Video Production Strategy Making Waves
Who doesn’t love some great behind-the-scenes (BTS) footage? There's a new way of capturing that content without the limitations and expense of the typical BTS crew.
How to Set up a Virtual Video Village for Remote Video Productions
Still a skeptic when it comes to user-generated content marketing? Interrupt, an Ohio-based marketing agency, shows once again the power of influencer video production.
How to Execute Remote Video Production With Cinebody
Remote video production is on the rise, and we have the best tool for the job. Check out these four tips from our Cinebody Pros so you can dominate your next project.
A Successful Virtual College Commencement? Yes, It Can Be Done.
College commencements due to COVID-19 have become victim to conference call culture. If you film them differently and capture enthusiasm, you can bring life back to graduation ceremonies.
How the iPhone Became a Go-To Video Production Tool
iPhone quality is heading in one direction only. Better lenses, pro features, and 5G connectivity – all at a consumer-friendly price.
How ISEP Students Around the World Unite Through Crowdsourcing
Here’s a crazy idea; enter a film festival during a time when filming anything is almost impossible. Well, Big Picture Lab saw the task, accepted, and found an edge.
How to Restart Your Video Production Agency After Quarantine
Where do you start? How do you navigate video production after COVID-19? Let’s look at the video production strategies you can use in the upcoming months and even years.
How Digital Is Transforming Live Events During COVID-19
Digital events are taking over live events since the COVID-19 crisis. The choice is simple adapt or go extinct.
How to Create Engaging Content During a Pandemic
COVID-19 has put the world on lockdown and has sidelined production crews, but a silver lining is emerging, and its called crowdsourcing.
How Durand Jones & The Indications Made Video Collaboration A Hit
Imagine that the band you loved reached out to you and asked you to be in their next music video. Years ago, that would have been the impossible dream. Today, it’s a reality.
Crowdsourcing the Fight Against Cancer
Bristol-Myers Squibb stepped back from traditional filming methods and let the individual riders capture personal, authentic, and engaging content.
A Brief History of Commercial Production
Advertising has come a long way since it started, and the way we consumed has dramatically changed. Shouldn’t we continue to change the way we create it?