These are just a few of the many examples of the kinds of student recruitment videos and student-shot pieces of content that are resonating so well with your target audience. And remember, not only is this kind of footage way more effective, it also comes in well under the typical recruitment video budget.

VSEO is the next evolution of SEO and learning how to use it is imperative. Whether it’s for YouTube (the main draw) or any other site or platform, your video content needs to be primed to rank higher in the search engine results. So, how do you do this? Well let’s break it down.