Want To Record Quality Audio on iPhone? We’ll Show You How
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Want To Record Quality Audio on iPhone? We’ll Show You How

There’s a fact about filming content that is undeniable; the quality of the audio can make or break your video. You know it. We know it. Everyone knows it.

It doesn’t matter if your cinematography is equal to Lawrence of Arabia, and you have A-List stars in every scene. Bad audio is even worse than nails on a chalkboard, and most viewers will “nope” out of that video faster than you can say cut.

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How Paddletek Plays the Product Video Content Game …and Wins
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How Paddletek Plays the Product Video Content Game …and Wins

The fastest-growing sport in the US isn’t winter fat biking, off-course golf, or alpine touring. It’s Pickleball, and it’s HUGE. Participation has grown over 171% in the past four years, and with very good reason. Unlike so many other competitive sports, you don’t need to be in killer shape to enjoy it and be good at it. It’s the reason baby boomers love it, and why there are now - get this - over 36.5 million players (known as “picklers”) in the US alone. And they have almost 11,000 locations to choose from.

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How BMO Bank Of Montreal Shone A Spotlight On Its Employees
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How BMO Bank Of Montreal Shone A Spotlight On Its Employees

BMO Bank of Montreal is one such large organization, but with a key difference. The leaders there not only know how important all their people are to the company, but also want them to feel seen, heard, and appreciated. They also know that the people actually doing the work are the best equipped to explain the work to others. And there’s no better way to do that than feature them in a series of videos that puts them front and center for all to see.

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How to Get The Best UGC Video from Your Filmers
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How to Get The Best UGC Video from Your Filmers

Without great UGC video filmers doing what you want, nothing’s going to get produced. But there are so many traps just waiting around the corner. The influencers with egos so big they can’t take any form of direction. The employees too busy with other work to listen to your requests. The fans and volunteers with a life that doesn’t revolve around your project schedule.

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