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Maximizing the impact of Cinebody content.
Point.me turned one CTV spot featuring real customers into a full campaign, creating a high-performing commercial and a suite of social content from a single Cinebody production. The result? Relatable storytelling across every platform and maximum value from one efficient shoot.
From one shoot to a multi-platform story
The hero commercial for Point.me featured real customer testimonials, self-shot travel footage, professional voiceover, and motion graphics, all built from a single Cinebody production. With over 70 participants, the spot became a powerful showcase of authentic stories and set the stage for an entire campaign’s worth of content.
Customer stories that keep living
With over 70 customers involved in the hero spot, Point.me had a rich foundation of real stories to build on. Each traveler offered a unique perspective, perfect for creating personal vignettes that bring the brand to life across social platforms. With Cinebody, reconnecting with participants is simple, opening the door for an ongoing content strategy that grows alongside their journeys.
Small clips. Big journeys.
Not every story needs the spotlight. Handpick standout clips from your Cinebody shoot to create bite-sized, meaningful moments that stand on their own. From a quiet view at 30,000 feet to a passing street scene, these real clips can become branded content that feels personal, polished, and perfect for social and beyond. It’s an easy way to extend your content strategy and keep audiences engaged without ever needing another shoot. It’s storytelling that moves fast, but sticks with you.
Beyond the ad, still on brand
The content captured for the hero spot had more to give. With Cinebody, that same footage can be shaped into social-first bonus commercials: short, story-driven spots that stay on-brand while feeling more personal and human. These mini-narratives highlight real travelers turning points into unforgettable trips, helping build brand love, spark engagement, and drive clicks. Because on social, it’s not just about selling, it’s about making people feel something.