Case Study
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Multiple brands. One platform. Authentic content at scale.
Georgia-Pacific used Cinebody to power authentic creator content across Sparkle, Vanity Fair, and Angel Soft, all from a single platform. Real families, real homes, real moments captured at scale.
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3
Brands
1
Platform
16+
Creators
100%
Authentic
Sparkle, Vanity Fair, and Angel Soft, three household brands run through one Cinebody platform. Real families, real homes, authentic creator content captured at scale.
Sparkle
Real families. Real clean-ups.
Sparkle creators captured authentic home moments, from kid craft messes to kitchen clean-ups, showing how the brand fits into everyday life.
Creator Carousel
Sixteen creators. One scroll.
Browse the full library of creator content from Georgia-Pacific's multi-brand campaign, every video captured through Cinebody by real people in real homes.
Drag to explore all 16 creators →